New Media
New Media is a podcast for founders and creators building independent media businesses. We explore how to grow and monetize audiences without depending on algorithms, advertising, and platforms you don't control. Each episode shares practical insights on building profitable media and education businesses.
A GrowLetter podcast, hosted by Matt McGarry and Kolby Hatch.
New Media
This Free Site Makes More Than His $10M Course (w/ Neville Medhora)
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In today's episode, Neville Medhora (Swipefile, Copywriting Course, ex-AppSumo) joins Matt and Kolby to talk about how good copy delivered AppSumo's first $10,000 day, why his flagship Copywriting Course business is being eaten by AI while Swipefile.com is soaring, Neville's content workflow, and why selling software is dead in 2026.
Timestamps:
- 01:19 House of Rave and Dropshipping in High School
- 03:21 Finding Copywriting and AppSumo's First $10K Day
- 05:53 Copywriting Course Dying, Swipefile Soaring
- 11:27 Brand, Style, and Standing Out From AI
- 16:33 How Swipefile's Business Model Works
- 18:44 Why Selling Software Is Dead
- 22:51 The Hybrid Sponsorship Model That Actually Pays
- 26:45 Custom Content and Evergreen Sponsorship Deals
- 33:47 Acquired's $4.8M Pre-Rolls and B2B Ad Math
- 35:57 Why Blogging Is Social Media Now
- 37:15 Neville's Content Flow: Swipefile → Newsletter → Social
- 40:43 Growing a Newsletter in 2026
- 45:00 Why Neville Won't Sell Claude Skills (Yet)
- 52:34 Where To Find Neville
📌 Resources Mentioned:
The Gary Halbert Letters — https://www.thegaryhalbertletter.com
Wait But Why (Tim Urban) — https://waitbutwhy.com
🔗 Connect with Neville Medhora:
LinkedIn — https://www.linkedin.com/in/neville-medhora-654749/
Swipefile — https://swipefile.com
YouTube — https://www.youtube.com/channel/UCSN1tlH1nvAXkv9nnBCmfiQ
🍿 Watch on YouTube
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